Kinety, one workspace to align business strategies with people’s personal ambitions
Client
Own product
Year
2021
Team
The Main Ingredient
Special
Created in one month remote from Italy
Roles
- Product designer
- Brand designer
- UX Designer
- UI Design
Deliverables
- Brand eco system
- Live product
- Animation
- Design system
A common challenge that companies face when growing is managing structured processes. Often poor clarity on goals, no frequent feedback, and overall misalignment make it hard for teams to find the right focus. In order to help growing companies align the overall strategy with their people’s goals and work to find a shared vision, we built Kinety.
Since it’s our own product, we did it the typical Main Ingredient way: hands-on and user focussed. To find the right focus as a team, we went to Italy for one month to build the core of Kinety. As a result, one shared workspace to align business strategies with people’s personal ambitions is now ready to guide the first growing teams.
